Tilting at Windmills: Pivot, Sell Out, or Give Up

Are we “putting a dent in the universe” or just chasing personal visions? So many of us see something very clearly that we believe in, but we can’t even get one other person to come along. What then?

And if we get people to join us, what do we do with that responsibility? How do we know when to continue to pursue the vision and when to “pivot” or “sell out” or… give up? Along the way there are questions, decisions, doubts.

Robi Ganguly discusses these topics in this AltConf presentation.



Robi Ganguly

Robi Ganguly

Robi grew up in Redmond, back when it was most famous for Nintendo rather than Microsoft. He spent his formative years studying Tae Kwon Do (6-time WA state champ) and experimenting with BASIC on a Sperry PC. After attending Pomona College, where he majored in Politics, Philosophy and Economics, Robi moved to San Francisco and worked for Deutsche Bank Alex. Brown, experiencing the “dotcom crash” firsthand. Following DB, Robi spent 3 years at WebEx Communications, where he built one of the industry’s first SaaS pricing strategies. Robi then joined Yahoo!, where he created the Supply Management practice and set many of today’s ad standards. Since leaving Yahoo! in 2008, Robi has advised several global CPG brands on their digital communications strategies, which led him to create Apptentive.

Edited by Curtis Chen